· 5 min read
Designing menus for older guests: contrast, size and simplicity
How ageing eyes read a menu and what to change: type size and weight, contrast, paper colour, layout density and lighting, with numbers a designer can apply today.
· 6 min read
How to make a print-ready menu PDF: bleed, crop marks, colour and paper
A checklist to hand your printer a menu file they will not send back: bleed, crop marks, safe margins, resolution, colour, paper weight and lamination. · 5 min read
Menu design for terraces and outdoor seating: glare, wind and weather
How to design a menu that works outdoors: matte paper against sun glare, weight and holders against wind, materials that survive rain, and type sizes for bright light.
· 5 min read
The future of restaurant menus: paper, screens and what guests will want
A grounded look at where restaurant menus are heading: what the QR decade taught us, where screens belong, why paper is not going anywhere, and what to invest in now. · 5 min read
Keeping menus consistent across print, web and delivery apps
A working system for menu consistency: one dish list as the source of truth, naming and price rules, a change routine, and how to catch the drift before guests do. · 5 min read
Photographing your printed menu for social media: light, angle and legibility
How to photograph a printed menu so it looks good on Instagram and stays readable: window light, angles that avoid glare, props, crops, and what to post when prices change. · 5 min read
The printed menu as souvenir: designing something guests want to keep
How to design a printed menu guests take home on purpose: formats that fit a bag, paper that ages well, a date and a signature, and what a keepsake menu costs per cover. · 5 min read
Tablet menus in restaurants: lessons from a decade of trials
What ten years of tablet menus taught restaurants: where they worked, where they failed, real costs per table, and how to decide between screens and printed menus.
· 6 min read
A4, A5 or bifold? Choosing the right menu format for your restaurant
The four menu formats that cover 95% of restaurants, when each works, how many dishes fit, and what they cost to print. · 5 min read
Delivery app menu vs dine-in menu: same dishes, different design
Why a delivery app menu should not copy the dine-in card: which dishes to list, how to write for a phone screen, photos, pricing under commission and categories that sell. · 6 min read
Accessible menus: large print, contrast and Braille options that work
A practical guide to accessible restaurant menus: large-print versions, contrast ratios, typefaces, Braille and tactile options, and what a QR menu must do for screen readers. · 6 min read